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Posted in: Education, Events, Retail, Brand Activations Started by: Realfiction

The power of storytelling - and why you should care

Storytelling is without a doubt the most powerful tool in advertising. It taps into the human part of us all, since stories are one of the most fundamental and oldest ways of communicating and making a lasting impression. That lasting impression is exactly why you should use storytelling in your marketing strategy.

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Posted in: Education Started by: Realfiction

Simplifying the (really) complicated

Explaining complicated things is not always an easy task, especially when talking microscopic biological processes. Learn how the Technical University of Denmark now use mixed reality to pave the learning curve. 

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Posted in: Education, Events, Retail, Brand Activations Started by: Realfiction

Bringing experiences to the US

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